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SOURCE Dunkin' Donuts
Dunkin' Donuts' "Go IceDD with Eli" campaign offers guests $0.99 any size Iced Coffee when they pay using their DD Perks® Rewards Program enrolled Dunkin' Card through September 28that participating Metro New York area restaurants
Fans who purchase Iced Coffee through September 30th will also be automatically entered for a chance to meet the New York Giants superstar Quarterback at the "Manning MasqueraDDe" on October 21st, 2014
NEW YORK, Sept. 2, 2014 /PRNewswire/ -- Dunkin' Donuts, America's all-day, everyday stop for coffee and baked goods, launched the "Go IceDD with Eli" campaign today where guests can enjoy a superstar offer with New York Giants two-time Super Bowl MVP, Eli Manning. Guests will receive a $0.99 any sized Iced Coffee when purchased with a DD Perks® Rewards Program enrolled DD card, either plastic or via the Dunkin' Mobile® App, at participating restaurants in the Metro New York area*.
Guests will also be automatically entered for the chance to win two tickets to the Manning MasqueraDDe on October 21st, 2014. Attendees to the MasqueraDDe will have the chance to meet Eli Manning and have their photo taken with the New York Giants superstar. Guests are entered to win with their Iced Coffee purchase through September 30th.
The "Go IceDD with Eli" campaign will also be supported by advertisements that launch today in the Metro New York market. The ads will feature Manning promoting Dunkin' Donuts Iced Coffee and the DD Perks Rewards Program.
"Eli Manning and the New York Giants have been great partners to Dunkin' Donuts and we are looking forward to kicking off the football season with this fantastic offer," said Cathy Chavenet, Dunkin' Donuts Senior Field Marketing Manager in Metro New York. "Our guests are sure to run on Dunkin' Iced Coffee through September with the 'Go IceDD with Eli' campaign and we can't wait to cheer Eli on this season."
DD Perks rewards guests with five points for every dollar they spend on qualifying purchases at Dunkin' Donuts when they pay using an enrolled Dunkin' Donuts Card, either plastic or via the Dunkin' Mobile App. Once a member accrues 200 points, he or she receives a coupon for a free medium beverage of choice, redeemable at participating Dunkin' Donuts restaurants. Additionally, throughout the year DD Perks members will receive exclusive, personalized, special offers to earn bonus points for specific food and beverage purchases. DD Perks members can also share their free medium beverage reward coupon with friends, family and colleagues to keep them running on Dunkin'.
Dunkin' Donuts is the official coffee of the New York Giants. Dunkin' Donuts is a market leader in the Iced Coffee category, delivering refreshing Iced Coffee to guests every day, with a consistently smooth, delicious taste. Available in favorite flavors such as Original Blend, French Vanilla and Hazelnut, Dunkin' Donuts offers guests America's Favorite Iced Coffee all day to make it easy to keep running. According to The NPD Group / CREST®, Dunkin' Donuts serves the most hot regular/decaf/flavored coffee and iced coffee in America. The brand also sells more than 1.8 billion cups of coffee worldwide every year. Dunkin' Donuts uses 100% Arabica coffee beans, and the company's coffee specifications are recognized by the industry as a superior grade of coffee.
No purchase or payment of any kind necessary to enter or win. Void where prohibited. Open to legal US residents, 18 and older, residing in the Metro New York Area. Sweepstakes begins at 12:00 AM ET on 09/01/14 and ends at 11:59 PM ET on 09/30/14. To enter the Sweepstakes, you must register an activated DD Card in the DD Perks Program. Your DD Card must then be activated. To enter the Sweepstakes via the free alternate means of entry, during an applicable Entry Period, you may send an email to firstname.lastname@example.org with "Manning MasqueraDDe Sweepstakes Entry" in the subject line and your full name, address, and statement that you are over 18 years of age and agree to these official rules in the body of the email. Regardless of method of Entry, there is a limit of 1 Entry per person, per day, throughout the Sweepstakes Period. For governing official rules, go to manningmasqueradde.com.
*Participating shops include those in the following counties:
New York: Bronx, Dutchess, Kings, Nassau, New York, Orange, Putnam, Queens, Richmond, Rockland, Suffolk, Sullivan, Ulster, Westchester
New Jersey: Bergen, Essex, Hudson, Hunterdon, Middlesex, Monmouth, Morris, Ocean, Passaic, Somerset, Sussex, Union, Warren
About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts is America's favorite all-day, everyday stop for coffee and baked goods. Dunkin' Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for eight years running. The company has nearly 11,000 restaurants in 33 countries worldwide. Based in Canton, Mass., Dunkin' Donuts is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.
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